| Courtesy Target
When Todd Oldham‘s Kid Made Modern hit the market in 2009, the public’s response — from the kids to the parents! — was astounding, to say the least.
And with the arts and crafts book filled with fun do-it-yourself projects that were perfect for the whole family, Oldham’s next endeavor couldn’t have been more obvious.
“The next step was to find a partner to make actual art supplies,” he tells PEOPLE.
Fortunately, Target was the answer Oldham had been looking for; The company agreed to the launch of the Kid Made Modern collection, which includes an array of 48 different affordable (everything is under $20!) art supplies and kits.