Working Mom! Tess Holliday Shares Another Sweet On-Set Photo of Her Breastfeeding Son Bowie

09/02/2016 at 11:35 AM ET

TK
Source: Tess Holliday/Instagram

A mama’s gotta do what a mama’s gotta do!

On Thursday, model Tess Holliday shared another photo of herself multitasking by breastfeeding her son Bowie Juniper, 3 months on Tuesday, during her working hours.

The sweet snap shows Holliday, 31, glammed up from her clothes to her hair and makeup, sporting a sexy cobalt blue bra and nursing baby Bowie.

“@helloross keeping me company while I nurse Bowie after taping @hollywoodtodaylive this morning,” the mom of two wrote alongside the photo, adding the inspirational hashtags, “#normalizebreastfeeding,” #effyourbeautystandards” and  “#freethenipple.”

Want all the latest pregnancy and birth announcements, plus celebrity mom blogs? Click here to get those and more in the PEOPLE Babies newsletter.

Holliday and her partner Nick have been consistently positive and encouraging of both Holliday’s breastfeeding and the freedom for others to be able to do the same without fear of judgment from outsiders.

RELATED VIDEO: Meet Supermodel Tess Holliday’s New Bundle of Joy

“[This photo] reminded me of [Gisele Bündchen‘s] iconic photo breastfeeding on set,” the model wrote next to a July photoshoot-prep shot, which was taken by Nick.

“Working moms come in all shapes, sizes, colors & creeds!” the body-positive Holliday added, alongside the hashtags, “#normalizebreastfeeding,” “#workingmom” and “#whorunstheworld.”

A lot of people seemed to get upset that @tessholliday posted a photo hashtagged "#normalizebreastfeeding" which didn't actually feature the act of breastfeeding. So here you go. She actually looks really sexy here – but it isn't always like that. Sometimes it's stressful and messy and nothing goes how you want it to. But sometimes it's bliss. Don't let anyone make you feel bad about feeding your child, wherever that may be, and for the women out there who can't breastfeed, don't let anyone make you feel bad about that either. Edited to add: Finding a plus size mother (two groups robbed of all sexuality) with whom I am in a relationship "sexy" for being a good mum is not the same as objectifying strangers body parts in public.

A photo posted by Nick Holliday (@nickhollidayco) on

“A lot of people seemed to get upset that @tessholliday posted a photo hashtagged ‘#normalizebreastfeeding‘ which didn’t actually feature the act of breastfeeding. So here you go,” Nick wrote next to a beautiful black-and-white snap in June.

“Don’t let anyone make you feel bad about feeding your child, wherever that may be, and for the women out there who can’t breastfeed, don’t let anyone make you feel bad about that either,” he added.

Jen Juneau

FILED UNDER: Babies , News , Tess Holliday

Share this story:

Your reaction:

Add A Comment

PEOPLE.com reserves the right to remove comments at their discretion.

Showing 9 comments

Sara on

You are so beautiful! Kudos to you!

annie on

Another FILTHY EXHBITIONIST

annie on

Another FILTHY EXHBITIONIST

guest on

Yes she is beautiful but WHAT IS THE POINT of woman constantly having to prove they can breast feed their babies anywhere they want? Breastfeeding has been around forever and this generation is always out to prove. Yes we know your breasts produce milk to feed your child? Do people take pictures of themselves giving bottles to their kids? Some women can’t even breast feed for many reasons. I don’t understand the point. Same women who wear low cut tops to be sexy and then say ‘ but they’re for feeding my babies’. Ouuuff Women give women a bad name.

Damn Gina on

Stop with all these breastfeeding photos. Women have been doing it for years. It is nothing new. Who cares if someone shames you in public. Just feed your F’ing baby!!

stacey on

Barf bag, please.

SC on

Breastfeeding will never be “normalized” if this chick makes an Instagram post (and People does a write up about it) every time she whips out her udder.

Grandma on

Breastfeeding IS normal. Posting pix of ur boobs for all the world to see? Not so much.

Anonymous on

Umm I think you posted these same exact pictures a few weeks ago. How many times are we going to see her breastfeeding her baby. Enough already. How about posting her doing other activities with him if there are any pictures of that out there. I’m getting a little tired of seeing her on here doing the same thing over and over again.

From Our Partners

Sign up for our daily newsletter and other special offers.
    Choose your newsletters
Thank you for signing up! Your request may take up to one week to be processed.
    see all newsletters