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Diane von Furstenberg Debuts GapKids Collection

03/05/2012 at 02:00 PM ET
Albert Michael/Startraks

Leave it up to famed designer Diane von Furstenberg to bring out Hollywood’s most stylish moms (and their kids!) for a day of style.

On Saturday, Molly Sims, Milla Jovovich, Tiffani Thiessen, Jessica Capshaw, Busy Philipps, Alyson Hannigan, Constance Zimmer and Courtney Mazza attended the launch of the GapKids + DVF Collection at The Grove’s Gap boutique in L.A.

Guests — big and small — were able to shop the line before it hits stores and online on March 15, as well as enjoy some balloon art and paper doll making.

There was even a special runway so that pint-size attendees could strut their stuff in the designer’s pieces and have their photo taken on the catwalk.

Albert Michael/Startraks

Exclusively for girls ranging from newborn to 14, the collection features signature silhouettes (shifts, wrap dresses, rompers) in bold-colored, iconic DVF prints that are from the designer’s archive.

“I am thrilled to collaborate with Gap on this playful collection for girls,” von Furstenberg told PEOPLE. “It is timeless…colorful…effortless. It’s very DVF!”

So far, one of our fave pieces is the blue and white T-shirt dress Milla’s daughter Ever wore at the event.

Albert Michael/Startraks

Known for her timeless wrap-dress for grown-up women, the designer was a tad reluctant to try her hand at children’s clothing.

“When Gap first came to me, I said no,” she revealed.

But after rethinking her initial decision, von Furstenberg jumped at the chance to create a stylish girls line.

“I wanted something that was very core to the brand and that was fun and optimistic that mothers and their kids would love. I’m very happy with the results.”

To shop the collection or for a sneak peek video, go to gapkids.com.

Shanelle Rein-Olowokere with reporting from Patrick Gomez

Michael Williams/Startraks
John Sciulli/Wireimage

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Showing 5 comments

Shannon on

Simply adorable!

MariaP on

All kids are adorable. Is that Gia on the second to last photo? Such a doll

And about Busy is that belly from the pose or she is pregnant?!

Missy on

@Maria I thought the same thing about Busy, but maybe it’s just the way she’s standing. She’s not the smallest actress in the world(and no I am not saying she’s fat/overweight/chubby etc but she’s not Victoria Beckham/Nicole Ritchie/Rachel Zoe tiny) and the tie of the dress hits at a horrible spot on her so who knows.

Leslee on

I thought Busy Phillips looked pregnant, too. She didn’t look pregnant at the Oscars, it seems to be unfortunate choices in clothing for her healthy and beautiful figure. The print on that dress and it’s pleat points didn’t work at all to do her justice.

Jillian on

She’s not pregnant

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