Little Marc Jacobs Debuts New Kids Swimwear Line

Little Marc Jacobs Swimwear Line

Winter is looming large on the horizon, but if you’re already daydreaming about fun in the sun with your little one next summer, Marc Jacobs just might play a part. The world-famous fashion designer’s Little Marc Jacobs line is expanding to include swimwear, with a scheduled launch in 2010.

Make no mistake, these suits and beachwear are a splurge — boy styles range in price from $40-$80 while girl styles retail for $72-$88! But if high fashion is a soft spot for you and your tot, you won’t be disappointed.

While the kid suits won’t quite mirror mom and dad’s, they’ll draw from the Marc by Marc Jacobs apparel and accessory line for inspiration, including the use of Little Miss and Mister Marc signature cartoon graphics as well as the designer’s fun “kissing fish” print.

The items will be available in sizes 2-10.

Look for the Little Marc Jacobs new swimwear line in specialty stops and better department stores, as well as in Marc by Marc Jacobs stores, nationwide.

– Missy

Comments

His clothes are cute and if I had celebrity money I would buy a few pieces. His 2009 Spring/Summer collection was adorable especially the dresses.

- Jessica on November 19th, 2009

These are so cute!!!

- stedine on November 19th, 2009

ohhh i love!

- cassie on November 19th, 2009

Those kids look miserable, shouldn’t kids look excited about going swimming? Cute kids but I don’t like the ad or the price.

- Bren on November 19th, 2009

I thought the same thing Bren… They’re posed like those “OH-I’m-beautiful-but-so-jaded” kind of pose that all models do…But hese are kids!!!…sheesh.
Bugs me.

- JustMe on November 19th, 2009

Those prices are rediculous! Guess those are aimed at celebrity and wealthy parents. I wouldn’t spend that much on a bathing suit for myself let alone my daughter. Especially since it won’t fit her by the next summer. Waste of money in my opinion. I can just got to Target and get her 4-5 bathing suits for those prices. Sheesh!

- Heather on November 19th, 2009

I find this photo disturbing. It’s like looking at regular major fashion house ads in mags but with children instead of adults. The looks on their faces, it’s like they are supposed to be adult models. Creepy.

- Jennifer on November 19th, 2009

The girl’s expression says, “Do you really think my Mom is going to pay over 70 dollars for this when she can get something much prettier and cuter at Target for about 8 dollars?!”

- Cece on November 20th, 2009

Jennifer – thank God I’m not the only one thinking the same thoughts as you. I find this ad weird. Nothing more. Just…weird.

- Erin on November 20th, 2009

I also thought the kids look so unhappy to be in these swimsuits!

- Anna on November 20th, 2009

This ad is a pedophile’s dream. I can’t believe Marc Jacobs is showing a topless boy and a girl in a bathing suit.

- Laura on November 20th, 2009

Definitely creepy ad. And I don’t think the bathing suits are that cute either.

- Diana on November 20th, 2009

At least it’s a one-piece on the girl…

- Natasha on November 20th, 2009

This is definitely creepy. Why can’t children pose like children instead of serious pouty adult models? Show some happy children!

- Sarah on November 20th, 2009

This ad is really creepy. I feel like Chris Hanson is going to jump out and have me arrested, just for looking at it.

- Suzie on November 20th, 2009

Kids this young are already this cynical and dissatidfied about life?

- Hannah on November 20th, 2009

If wearing these suits is going to make my children as unhappy as these kids seem, I’ll pass…

- Alzaetia on November 20th, 2009

Those price are crazy!! I wouldn’t even pay $75-$88 on a bathing suit for myself let alone my seven year old child. And lol Suzie!!!
“This ad is really creepy. I feel like Chris Hanson is going to jump out and have me arrested, just for looking at it.”

- Molly on November 20th, 2009

Wow um…yeah creepy is one word I’d use.. way to market swimwear…

- Heather on November 21st, 2009

sorry..obviously on my own here but these kids are adorable models and i love the suits. his kids line fits great and is always great quality. can’t wait to check these out.

- brannon on November 21st, 2009

This ad looks like a pedophile took it! They should be playing and having fun. It just rubbed me the wrong way as soon as I saw it.

- simms on November 23rd, 2009

This is marketing. Pure and simple. The idea behind it is using the models as mannequins so you pay attention to the product not the model.
These pics are used for marketing to people in the trade such as department store buyers and boutique owners who will put the product
in their stores. The happy joyful shots will appear in those stores. These children are non-gonadal. They do not and can not insinuate sexuality. Those are adult, post pubescent thoughts. Don’t project adult thoughts onto a child incapable of having those thoughts and there is nothing creepy here. Leave the innocence intact by thinking like the child instead of the sexual beings adults become.

- Maureen Pohl on November 30th, 2009

I do agree with Maureen Pohl. To Simms, don’t you think its abit hush to judge a photographer like that, calling him a pedo. If you find that image disturbing then there’s something wrong with you, not the photographer.

- Levi on February 23rd, 2010