Baby Eggi: Toddler's First Tat (Tee)

photo: Lisa Boyle

Two sisters, both moms, had enough with pricey and banal kids’ clothes so they commissioned Mark Mahoney, the famous tattoo artist who’s inked Angelina Jolie and Drew Barrymore, among others, to design baby tees and other necessities for their line Baby Eggi. Mark’s a dad of two girls and understands the appeal of fairies and dragons on tees but thinks they can be a weensy bit edgier. Try the forgive them for they know not what they do shirt on your little cookie monster. It says it all.

Kim Raver and son Leo, wearing the Dragon Design Baseball Tee (now $12).

The tees from Baby Eggi (baby in Korean) are just $18 andeverything else in the line is within reason. Add to that the 20percent of profits that they give to children’s charities and you’vegot a good deal.

Celeb fans include Tori Spelling, Garcelle Beauvais-Nilon, Annabeth Gish, and Kim Raver.